DIAMOND BAR, Calif. (Sept. 10, 2004) — The Specialty Equipment Market Association (SEMA) will stage an off-road event to be held in conjunction with the SEMA Spring Expo Feb. 4-5 in Indianapolis.
The off-road event will target companies serving the recreational and performance off-road segments, SEMA said.
“This booming niche within the accessories industry represents new opportunities for established companies,” said Peter MacGillivray, SEMA vice president for marketing and communications. “It also represents fertile ground for new companies to build and grow business.”
The off-road show will feature products for sand sports, rock crawling, mud bogging, desert racing and more, SEMA said.
For more information, go to www.sema.org.