GREENVILLE, S.C. (June 2, 2004) — Michelin North America Inc. will take its X One wide single truck tire on a tour to 22 stops this summer to demonstrate its benefits to customers.
Michelin also has launched the X One Total Satisfaction Guarantee for customers who buy at least four replacement X One tire assemblies. The guarantee can cover up to 10 sets of X One tires bought for the first 60 days. Michelin will take back the tires and give a full refund if the customer is not satisfied.
Beginning this month and ending in August, Michelin will promote the tire's fuel and weight saving benefits. Current and potential customers will be able to drive a truck and trailer equipped with X One tires.
Michelin claimed sales of the wide single tire have doubled each year since its introduction in 2000.