LAS VEGAS (Nov. 10, 2003) — A silent auction held during the just-concluded Specialty Equipment Market Association (SEMA) trade show in Las Vegas raised more than $100,000 to benefit the SEMA Memorial Scholarship Fund.
More than 80 items were donated to SEMA's Businesswomen's Network (SBN) which coordinated the event, according to the Diamond Bar, Calif.-based trade organization.
The lead item was a 2003 Ford Expedition, customized with products from SEMA members including Toyo Tires, American Stitches, Billet Superstores, Borla, K&N, L&G Paint, Optima, Packasport, Phoenix Images, Street Scene, Waeco USA, Westin Automotive and WTW.
Other items donated by SEMA-member companies and their employees included jewelry, racing collectibles (two-time NASCAR Winston Cup winner Jaime McMurray's driving suit), artwork, and miscellaneous items such as dinner with broadcast personality and master mechanic Sam Memmolo, round-trip airline tickets, and a metal-coated snowboard.
Proceeds of the silent auction benefit the SEMA Memorial Scholarship Fund which, to date, has awarded more than $350,000 to hundreds of students pursuing careers in various segments of the specialty automotive industry.