EAST NORRITON, Pa. (Oct. 28, 2003) — Treadways Corp. has launched a Web site to provide information about the Treadmasters marketing program launched earlier this year.
The Treadmasters program aims to provide traffic-building and team-building tools for members of the retail tire and automotive service program. It is marketed throughout North America to independent tire dealers and distributors. Treadmasters features one of Treadways' custom brands—Laramie, Eldorado, Jetzon, Telstar and Centennial—as well as Pirelli tires. It also includes a warranty program, among other features.
The Web site is at www.treadmasters.com.