WESTLAKE VILLAGE, Calif. (June 18, 2003) — J.D. Power and Associates named Stephen C. Goodall its CEO in addition to his duties as president, the Westlake Village-based marketing information services firm said.
Mr. Goodall has served as president since 1996. At the time, he also was named chief operating officer. Prior to that appointment, he served as senior partner and was responsible for all research operations conducted by the firm in its North American offices.
J.D. Power conducts several studies on trends in the automotive industry, including customers' loyalty to original equipment and replacement tire brands. In 1989, Mr. Goodall established a J.D. Power office in Troy, Mich., to work more closely with auto makers and their suppliers.