FINDLAY, Ohio (March 10, 2003) — Hercules Tire & Rubber Co. and Dirt Gripz Inc. have teamed up to offer Hercules dealers and distributors a branded “mudder tire” program.
The Parnelli Jones Dirt Grip on/off-road light truck radial marketed by Akron-based Dirt Gripz will become, according to Hercules, another addition to its dealers' “broad line of competitive and profitable branded programs.”
So-called “mudder tires” are, Hercules noted, “the hottest trend” for street and off-road driving.
The tire — named for famed race driver and, later, tire dealership owner Parnelli Jones — “is ideal for extreme terrain conditions,” Hercules said. It offers aggressive on/off road performance and style, aided by a “distinctive ‘PJ' tread,” beefy lug design and wide footprint that provides “outstanding traction while maintaining a quiet ride and long mileage on road,” the company added.
Manufactured by Denman Tire Corp., the tires are six and ten ply rated and available in 21 sizes.