SUWANEE, Ga. (Jan. 31, 2003) – Maxxis International has signed on to be a Level 2 sponsor of the 2003 United Rockcrawling & Off Road Challenge, a series of five extreme rock-crawling events, including a world championship “super crawl” in September.
Maxxis said it chose to get involved with UROC to give its Mudzilla off-road performance tire line exposure with the “serious off-road enthusiast.”
The 2003 UROC schedule is: Feb 15-17 at St. George, Utah; April 3-5, Farmington, N.M.; May 15-17, Cedar City, Utah; July 17-19, Farmington, N.M.; and Sept. 24-27, the world championship super crawl at a site to be announced.
In addition to its series sponsorship, Maxxis – a subsidiary of Taiwan's Cheng Shin Rubber Industry Co. Ltd. — will sponsor two drivers competing in the championship.
Besides Maxxis, BFGoodrich Tires also is a sponsor of the UROC series, offering contingencies to competitors who use BFG tires.