The World Tire Expo in 2003 will feature its largest-ever program of educational workshops, according to its sponsor, the Tire Industry Association (TIA).
Scheduled for March 26-29 at the new Kentucky International Convention Center in downtown, Louisville, Ky., the event will feature more than 25 seminars.
TIA has opened registration for the show. Online registration, which can save attendees up to 50 percent in costs, is available by logging on to www.worldtireexpo.org. Individuals also can register by calling (703) 736-8082.
Trade show hours will run from 11 a.m. to 5 p.m. daily, except on the final day of the event, Saturday, March 29, when the exhibits will close at 3 p.m.
TIA Past-President Steve Disney said the Expo's expanded workshop schedule will offer one of the most substantial educational opportunities available to industry professionals. ``We anticipate significantly increasing workshop attendance in 2003, since this diverse, quality program will appeal to more attendees than ever before.''
The event will get under way Wednesday, March 26, with a golf outing at noon. The afternoon also will feature workshops for tire and rubber recyclers from 1:00-4:30 p.m.
These will include three sessions, from 1:00-2:30 p.m., for state and provincial scrap tire program managers that will include coverage of state and provincial recycling programs and regulatory and legislative changes affecting rubber recyclers. A third session, from 3:00-4:30 p.m., will include interactive discussions between government regulators and recyclers.
Thursday's program will begin at 8:00 a.m. with a keynote address by Lawrence Steinmetz, of High Yield Management, on ``How to get the right price for your products and services.''
A selection of workshops will follow from 9:30-10:45 a.m., entitled:
``Analyzing Irregular Tread Wear,'' by Al Cohn of Goodyear;
``Results and Status of the TREAD Act and an Update on NHTSA Testing of Retreads,'' by TIA Senior Technical Consultant Marvin Bozarth and TIA Director of Government Relations Becky MacDicken; and
``How to Find and Retain New Customers,'' by High Yield Management's Mr. Steinmetz.
Programs on ``Tire and Rubber Recycling'' will begin with concurrent sessions from 9:30-10:45 a.m. entitled:
``How to Sell Your State on Using Asphalt Rubber;'' and
``The Promotion and Continuance of Beneficial Crumb Rubber Markets,'' moderated by Tiffany Hughes of American Rubber Technologies and Tom Secor of Durable Corp. These will be followed later with a session-at 3 p.m. on the trade show floor-billed as a Recycled Rubber Products Primer, featuring new products. It also will explore the challenges and issues facing manufacturers.
That evening, TIA will host show attendees at its Rubber Ball from 6:30-9:30 p.m. in the ``Louisville Slugger Museum'' complex maintained by the city's well-known manufacturer of baseball bats.
Friday's program will begin at 8 a.m. with seminars on:
``Tire Failure Analysis,'' by Doug Jones and Steve Dancinger of Michelin North America Inc.;
``How to Hire, Train and Retain Quality Employees,'' by Dick Wilkerson of Michelin;
``New Developments in Wide based Tires,'' by Guy Walenga of Bridgestone/Firestone and Mike Hurley of Michelin;
``Shop Tools and Equipment for Optimizing Commercial Tire Service,'' by Norm Prinzo of Myers Tire Supply Co.;
From 9:30 to 10:45 a.m., TIA will hold a``Mock Trial'' and a number of seminars:
``Understanding and Improving Gross Profit-Pricing Strategies'' by Brian Berrey of Berrey Management Group Ltd.;
``How to Become a Tire Maintenance Supplier,'' by Dick and John House of Tommy House Tire;
``How to Increase Commercial Tire Sales,'' by Don Streiff of Bridgestone/Firestone;
``Do's and Don'ts of Tire Repairing,'' with John Garrett of REMA Tip Top North America and Bill Johnson of Tech International; and
``How to Buy Insurance,'' by Timothy Rooney of the Arrowood Group.
Sessions for rubber recyclers will include concurrent presentations from 8:00-9:15 a.m. on:
``Fire Prevention, Response, Safety;'' and
``How to Get Your State to Participate in the Growing Market for Civil Engineering Uses for Scrap Tires,'' moderated by Joseph R. Matteo of Magnus Environmental Corp. This session will be followed by a ``Tire and Rubber Recyling Town Meeting,'' slated for 9:30-10:45 a.m. At 3 p.m, TIA will hold a ``Walking Tour of Tire Recycling Exhibits.''
The day's activities will wind up with the TIA Awards Banquet, featuring the president's address and a presentation by a special guest speaker to be announced later.
Saturday's program will open at 8 a.m. with a workshop on:
``Proper Wheel Torque and the Consequences of Anything Less,'' by Kevin Rohlwing, TIA's senior vice president of education and technical services, and Ken Kelly of Walther Engineering. A second workshop, from 9:30-10:45 a.m. will cover ``Providing Exceptional Road Service,'' by Scott Bennett of Service Truck Tire Centers Inc.