NASHVILLE, Tenn. — (July 2, 2002) - Bridgestone/Firestone is offering a promotion for consumers who purchase its new Firestone Affinity LH30 with UNI-T tires.
The company is offering a $40 rebate for any set of four Affinity LH30 tires purchased between June 23 and Aug. 3, as well as a year of roadside assistance in the United States, if the Affinity LH30 tires are purchased using a BFS family credit card. These include the Bridgestone, Firestone, Bridgestone/Firestone, Dayton, Road King, Peerless, Gillette or TireStarz credit accounts.
Roadside assistance includes free jump-starts, tire changes (with an inflated spare), fuel/fluid replacement, lock-out service and towing, with certain restrictions applying, the company said.
Buyers also have a one year-same as cash option with a minimum monthly payment required. There is no interest, if paid in full in one year, when the Bridgestone/Firestone family credit card is used to purchase the tires.
“We are very committed to our customers, and this program allows us to provide the driving public with the peace of mind that comes with having a new set of tires if they need them,” said Phil Pacsi, executive director, North American Consumer Tire Brand Marketing, for BFS. “With the introduction of the Affinity LH30 tire, we've created an entirely new segment in the market — an affordable, H-rated tire with a variety of fitment options — which allows us to reach a larger range of consumers.”