AKRON (Nov. 21, 2001) — Stephanie K. Wernet has been named Goodyear's director of "e-business" for its North American Tire business unit.
Ms. Wernet, 34, will be oversee the Akron-based company's efforts to use Internet technologies to provide its U.S. and Canadian customers with innovative, high-value products and services and to drive continuous improvement in internal business processes, Goodyear said.
Nathaniel E. Leonard, global director, e-commerce, said Ms. Wernet "brings a wealth of talents and energy to Goodyear. As the e-business director in the company's largest business unit she will drive the implementation of a project portfolio that reduces operating expenses, improves our links and relationships with customers and provides incremental revenue opportunities.
"Stephanie's experience as a consultant, as an operating manager and at an Internet startup provide her with a combination of strategic skills and operational pragmatism that I am excited to have in the e-Business group."
Ms. Wernet joins Goodyear from EyeVelocity Inc., a Portland, Ore., developer of visual personalization technology for point-of-purchase and Internet applications. With that firm since 2000, she served most recently as vice president, e-commerce.
Prior to that, Ms. Wernet was senior director of e-commerce at Reynolds & Reynolds Co. in Dayton, Ohio, from 1997 to 2000. There, she led the company's CarPoint partnership with Microsoft Corp. From 1993 to 1997, she was an engagement manager with McKinsey and Co. in Cleveland, where she assisted manufacturing companies with product and marketing strategies.
She previously held positions with Trilogy Development Group in Palo Alto, Calif.; IBM in Owego, N.Y.; and General Motors Corp. in Warren, Mich. A native of Romeo, Mich., Ms. Wernet has a bachelor of science degree in electrical engineering from the University of Michigan and a master of business administration degree from Stanford University.