Skip to main content
EVENT TRACKER
Keep track of rescheduled, canceled industry events with our COVID-affected event tracker - Powered by Snap Finance
Close
Sister Publication Links
  • Rubber & Plastics News
  • European Rubber Journal
tb-logo
Subscribe
  • Login
  • Register
  • Subscribe
  • News
    • OPINION
    • CORONAVIRUS
    • AUTO INDUSTRY
    • BUSINESS/FINANCIAL
    • COMMERCIAL TIRE
    • FACTORY FIXES
    • GOVERNMENT & LAW
    • INTERNATIONAL
    • MOTOR SPORTS
    • NEW PRODUCTS
    • RETAIL TIRES
    • SERVICE ZONE
    • SEMA/AAPEX
    • SMALL BUSINESS
    • TIRE MAKERS
    • SPONSORED CONTENT
    • Tire Cologne canceled; rescheduled until 2022
      New round of Paycheck Protection Program funding opens
      Vaccine may usher sense of normalcy
      Cover-up: More retailers requiring face masks to curb COVID
    • Icahn Auto trims fiscal 2020 operating loss despite 14% lower sales
      Oshkosh unit gets contract for new USPS local delivery vehicle
      Sumitomo adds treadwear-detection to 'Sensor Core' toolkit
      New Porsche 911 GT3 to feature Michelin fitment
    • Icahn Auto trims fiscal 2020 operating loss despite 14% lower sales
      Oshkosh unit gets contract for new USPS local delivery vehicle
      Yokohama sets ambitious goals through 2023
      Conti recalling 94,000 Conti-, General-, Barum-brand LT/SUV tires
    • TravelCenters plans 6 TA Express sites in California in 2021
      Carlisle TyrFil broadens recycling technology options
      U.K. retreader Vaculug to promote tread rubber supplier Vipal
      TMC moves spring conference online, sets trade show for September
    • Oshkosh unit gets contract for new USPS local delivery vehicle
      Conti recalling 94,000 Conti-, General-, Barum-brand LT/SUV tires
      Cooper expands recall of Cooper, Mastercraft grand-touring tires
      DOT issues 13 tire plant ID codes in 2020
    • Yokohama sets ambitious goals through 2023
      OK Tire secures exclusivity for Blackhawk tire brand
      U.K. retreader Vaculug to promote tread rubber supplier Vipal
      Execs: Goodyear acquisition of Cooper will benefit dealers
    • Bridgestone World Solar Challenge canceled due to pandemic restrictions
      Pirelli, Goodyear ink sedan racing series contracts in Canada, Europe
      Goodyear extends partnership with Nürburgring race circuit
      BFG to support ATV/UTV racers in WORCS series
    • Michelin launching ‘eco-responsible' performance tire for sporty EVs
      Martins Industries launches products in 3 categories
      Carlisle TyrFil broadens recycling technology options
      New McLaren supercar incorporates Pirelli's Cyber Tyre system
    • Icahn Auto trims fiscal 2020 operating loss despite 14% lower sales
      Cooper recalling 430,000+ whitewall LT tires in multiple brands
      OK Tire secures exclusivity for Blackhawk tire brand
      NPW hires Switzer as national sales manager
    • Automotive Lift Institute introduces Check360 inspection, label
      Martins Industries launches products in 3 categories
      Marinucci: Effective road test may eliminate issues
      Our View: Shops must alter ways to attract, retain talent
    • SEMA scholarships and loan forgiveness now available
      WTC hosting webinar Jan. 20 on load-capacity standards
      Denver's Brian Sump named AAPEX Shop Owner of the Year
      DUB, TIS Wheels founder Myles Kovacs is SEMA Person of the Year
    • Trade groups oppose minimum wage increase proposal
      New stimulus package fixes PPP loan confusion
      Vaccine may usher sense of normalcy
      2020 Review: PPP loans give boost to small businesses
    • Michelin launching ‘eco-responsible' performance tire for sporty EVs
      Goodyear, Cooper deal creates tire production synergies
      Goodyear promotes Helsel to senior VP, global operations role
      Tire dealers see possibilities in Goodyear, Cooper deal
    • Sponsored By Yokohama Tire Company
      7 questions to ask consumers when they need tires for a crossover SUV
      Sponsored By Yokohama Tire Company
      Stocking Tires for Crossover SUVs
      Sponsored By AppointmentPlus
      Three Important Lessons Learned for the Tire Business During a Pandemic
      Sponsored By Yokohama Tire Company
      7 questions to ask consumers when they need tires for a crossover SUV
  • SHOP FLOOR
    • BALANCING
    • DEMOUNTING
    • SAFETY
    • TIRE REPAIR
    • TPMS
    • TRAINING
    • VEHICLE LIFTING
    • WHEEL TORQUE
    • Video: Balancing Tire
      Safety tips for wheel balancing
      An introduction to wheel balancing
      Wheel weights: Balancing form with function
    • Video: Demounting
      Tire changer types, tips and trends
      How to clear rim rust and corrosion
      An introduction to demounting, mounting and inflation
    • Video: Safety
      Customers
      Considerations for shop safety policies
      Introduction: Creating a culture of safety
    • Video: Tire Repair
      Essential tools, materials and equipment for tire repair
      An introduction to tire repair
      How to properly patch a puncture
    • Video: TMPS Service
      The life-saving work of TPMS
      An introduction to TPMS service
      The importance of proper relearn procedures
    • Video: Training
      Internship ideas to attract tech talent
      Choosing the right auto service tech school
      Intro: Finding and training technicians
    • Video:Vehicle Lifting
      The gravity of proper lift points
      Safety essentials when using jack stands
      An introduction to lifts and lift safety
    • Video: Wheel Torque
      The importance of torque specifications
      Introduction to proper wheel installation
      Torque check and recheck recommendations
  • Multimedia
    • VIDEOS
    • PHOTOS
    • PODCASTS
  • Events
    • ASK THE EXPERT
    • LIVESTREAMS
    • WEBINARS
    • SEMA LIVESTREAMS
  • Data
    • DATA STORE
  • Resources
    • DIRECTORY
    • CLASSIFIEDS
  • ADVERTISE
  • DIGITAL EDITION
  • Awards
    • Tire Dealer Humanitarian Award
MENU
Breadcrumb
  1. Home
  2. News
July 06, 2001 02:00 AM

Ford will recycle all replaced Firestone tires

Joe Truini, Crain News Service
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print

    DEARBORN, Mich. (July 6, 2001)— Ford Motor Co. will recycle every tire it collects from its recent recall under a comprehensive recovery plan.

    The auto maker notified its 4,500 U.S. Ford and Lincoln Mercury dealerships of the plan last month. Recovery Technologies Group will collect and recycle each of the Firestone Wilderness AT tires the dealerships replace under the recall.

    The Guttenberg, N.J., tire recycler will process about half of the 13 million tires Ford recalled, said Andy Acho, Ford's worldwide director of environmental outreach and strategy. Ford expects half of those affected by the voluntary recall to return their tires to Ford and Lincoln Mercury dealerships. The other half will replace their tires at tire dealerships, which will handle the disposal of tires and bill Ford.

    “I think they want to utilize this opportunity to do something positive with the lemons that have been presented them,” said John R. Serumgard, chairman of the Scrap Tire Management Council in Washington. “It's not going to be easy. It never is.”

    In May, Ford decided to replace the tires due to concerns about tread separation. The recall is twice as large as Bridgestone/Firestone Inc.'s recall of 6.5 million tires which began last summer and is now almost completed. Ford's could take twice as long, Mr. Acho said. The car maker is spending $3.2 billion—mostly on replacement—to recycle and replace the tires. The company wasn't able to break down how much it will have to spend to recycle the tires.

    Every tire returned to Ford and Lincoln Mercury dealerships will be recycled, Mr. Acho said. Ford doesn't expect Recovery Technologies Group to use any of the recalled tires as tire-derived fuel.

    “That's a heck of a commitment, saying that none of them are going to go into the landfills,” Mr. Acho said.

    Recovery Technologies Group will use a cryogenic process to turn the tires into crumb rubber. The crumb rubber is recycled in several ways, including into asphalt, rubber playground mats, sports arena flooring and other products. Ford also is looking at additional applications within its own company, including anti-fatigue floor mats in its plants.

    “Ford is taking a leadership role in creating large new markets for this recycled tire material,” said Martin Sergi, president of Recovery Technologies Group. “Ford understands the importance of developing what we call 'economic recycling.´"

    Bridgestone/Firestone is not involved in Ford's recall program, a spokesman for the tire maker said.

    Mr. Truini writes for Waste News, a sister publication of Tire Business.

    Letter
    to the
    Editor

    Do you have an opinion about this story? Do you have some thoughts you'd like to share with our readers? Tire Business would love to hear from you. Email your letter to Editor Don Detore at [email protected].

    SIGN UP FOR NEWSLETTERS
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    Newsletter Center

    Staying current is easy with Tire Business delivered straight to your inbox.

    SUBSCRIBE TODAY

    Subscribe to Tire Business

    SUBSCRIBE
    Connect with Us
    • Facebook
    • LinkedIn
    • Twitter
    • RSS

    Our Mission

    Tire Business is an award-winning publication dedicated to providing the latest news, data and insights into the tire and automotive service industries.

    tb-logo
    Reader Services
    • Contact Us
    • About Us
    • Site Map
    • Industry Sites
    • Order Reprints
    • Customer Service: 877-320-1716
    Partner Sites
    • Rubber & Plastics News
    • European Rubber Journal
    • Automotive News
    • Plastics News
    • Plastics News China
    • Urethanes Technology
    RESOURCES
    • Advertise
    • Privacy Policy
    • Privacy Request
    • Terms of Service
    • Media Guide
    • Editorial Calendar
    • Classified Rates
    • Digital Edition
    • Careers
    • Ad Choices Ad Choices
    Copyright © 1996-2021. Crain Communications, Inc. All Rights Reserved.
    • News
      • OPINION
      • CORONAVIRUS
      • AUTO INDUSTRY
      • BUSINESS/FINANCIAL
      • COMMERCIAL TIRE
      • FACTORY FIXES
      • GOVERNMENT & LAW
      • INTERNATIONAL
      • MOTOR SPORTS
      • NEW PRODUCTS
      • RETAIL TIRES
      • SERVICE ZONE
      • SEMA/AAPEX
      • SMALL BUSINESS
      • TIRE MAKERS
      • SPONSORED CONTENT
    • SHOP FLOOR
      • BALANCING
      • DEMOUNTING
      • SAFETY
      • TIRE REPAIR
      • TPMS
      • TRAINING
      • VEHICLE LIFTING
      • WHEEL TORQUE
    • Multimedia
      • VIDEOS
      • PHOTOS
      • PODCASTS
    • Events
      • ASK THE EXPERT
      • LIVESTREAMS
      • WEBINARS
      • SEMA LIVESTREAMS
    • Data
      • DATA STORE
    • Resources
      • DIRECTORY
      • CLASSIFIEDS
    • ADVERTISE
    • DIGITAL EDITION
    • Awards
      • Tire Dealer Humanitarian Award