Goodyear picks advertising agency
AKRON-Goodyear has named Goodby, Silverstein & Partners as its advertising agency of record for the Goodyear-brand business in North America.
``We were extremely impressed with the quality of ideas and energy that went into the preparation for these reviews from all of our finalists,'' said Robert Keegan, president and COO of Goodyear.
Goodby, Silverstein & Partners was chosen as the ``2000 Agency of the Year'' by Advertising Age, a sister publication of Tire Business.
Bush puts limits on NHTSA budget
WASHINGTON-The National Highway Traffic Safety Administration's fiscal year 2002 operating budget won't keep pace with inflation, despite imminent rulemakings for tire labeling revisions, onboard tire pressure sensors and ``early warning'' procedures for possible tire and auto defects.
The $16 million increase the Bush administration has proposed for NHTSA's Fiscal Year 2002 funding is about 4 percent over the current year, but most of the increase will go for the grants the agency gives to states and other safety agencies. NHTSA's own $190 million operating budget will increase by only $5.5 million, or less than 3 percent.
GM honors Bridgestone
WASHINGTON-General Motors Corp. has named Bridgestone Corp. and subsidiary Bridgestone/Firestone Inc. as its supplier of the year for the sixth consecutive year.
GM presented the award to the tire maker April 28 at the historic Warner Theatre in Washington.
``Bridgestone, Bridgestone/ Firestone U.S. and the other members of the Bridgestone Group represents the best of the best, and they have set an example during the past year for other companies to follow,'' said Bo Andersson, executive in charge, GM worldwide purchasing.
DaimlerChrysler recalls vehicles
WASHINGTON-DaimlerChrysler A.G. has announced two recalls for tire-related problems.
The auto maker recalled 2,000 Dodge Ram pickup trucks, model year 2000, manufactured between July and September 1999. These pickups have an anti-lock braking system (ABS) which doesn't fully clear the front tire and wheel. During full lock turns the tire or wheel could contact the brake hose/ABS sensor wire assembly, damaging the wire and wearing a hole in the brake line.
DaimlerChrysler dealers will replace the front brake hose assemblies free of charge, and also the ABS sensor wires if necessary.
In addition, the company has recalled 137 Dodge Neons, model year 2001, manufactured between June and October 2000. These vehicles have P195/50R16 tires as standard equipment, but the tire placards recommend P185/65R14 or P185/65R15 replacement tires. DaimlerChrysler will send corrected placards and installation instructions to owners of the vehicles.
MAST, ACCC renew contract
GREENVILLE, S.C.-Michelin Americas Small Tires has renewed its long-term partnership with American Car Care Centers Inc., signing a new three-year agreement to supply the independent dealer network with Michelin, BFGoodrich, Uniroyal and private and associate brand tires.
The agreement follows a record-breaking sales year of MAST tires by ACCC, Michelin said. ACCC-owned and operated by 18 member distributors and comprising nearly 1,000 retail locations-is the nation's largest network of independent tire and automotive service dealers. MAST has supplied ACCC since 1993.
``Michelin, Uniroyal, BFGoodrich and our own American brand represent the core of our business,'' said Len Lewin, president and chief operating officer for ACCC. Financial details of the agreement were not disclosed.
Stumpf joins TB as reporter
AKRON-Todd Stumpf joined the Tire Business staff April 23 as a reporter.
A native of Detroit, he has 12 years of journalism experience. Mr. Stumpf has worked as a reporter for the Medina County (Ohio) Gazette and the Cleveland Plain Dealer, and has written for several national Web sites and national magazines. He has received awards for his writing, including three state writer-of-the-year honors.
Mr. Stumpf can be reached at 330-865-6129 or [email protected] crain.com.