The following are excerpts of responses to the question below by visitors to TB's Web site, www.tirebusiness.com.
Question: Has the Firestone recall affected your business or your opinion of the brand? Are you considering any changes as a result?
As a Michelin Americas Small Tires Alliance dealership, we've had an incredible increase in sales. But only a portion is from tires being recalled.
Great American Tire
I think Bridgestone/Firestone officials knew they had a problem and addressed it like Firestone handled the Firestone 500 fiasco in the late 1970s—by hoping they could make it disappear.
No company makes a perfect product, but it doesn't take 6+ million units to realize there is a problem. Bridgestone/Firestone has caused another problem in an industry that is perfectly able to regulate itself—namely, more government regulation that is sure to follow and leading to increased cost to the consumer.
K.C. Sales Inc.
Firestone still is one of the best-made tires for price and quality. We are—and will continue to be—a Firestone dealership. The backing and support of BFS during this recall is enough for my peace of mind.
All Star Tire of Remington, Ind.
Bridgestone/Firestone has worked closely with dealers to offer a quality product at a fair price. It will take several years to overcome this problem, but I believe the Firestone brand will survive. It's only a matter of time until the lawyers go after other tire makers.
Bastrop Tire & Automotive
(With Bridgestone/Firestone Inc.'s inability to replace all the 6.5 million recalled tires) Goodyear had an opportunity to show support for its dealers but obviously chose to feed production to the original equipment and mass merchandiser channels.
What did Goodyear gain by supplying the OE market? Ford Motor Co. awarded future business to Michelin. The independent dealer—the backbone of Goodyear's distribution system—got kicked in the rear.
Bailey Tire and Service
The recall and problems related to it have made consumers more quality conscious. It's a great time to be in the tire business if you're not in the Firestone tire business.
Tommy Landen Tire & Auto Center
>From my perspective as a risk manager, the recall and surrounding events have not changed my perspective about the solid safety record of the tire industry.
Tires are safer now than they were a few years ago and were safer then than 10 years earlier. More people will die from smoking cigarettes than from bad tires.
Director Recall Partners
New York, N.Y.