In March, TIRE BUSINESS will put a spotlight on women in the retail tire industry: the challenges of working in a male-dominated business, overcoming stereotypes, and relations with customers and co-workers. If you are a woman who owns, manages and/or works in a tire dealership, we would like to hear about your experiences and your perspectives on the business and how you overcame, or are working to overcome, any special challenges you have faced.
We also would welcome comments from dealers of both genders about the present and future of women in any aspect of dealership operations and their impact on the business.
Please call or write reporter Kathy McCarron, TIRE BUSINESS, 1725 Merriman Road, Suite 300, Akron, Ohio 44313; (216) 836-9180, ext. 143. Fax: (216) 836-2831. Or mail us the ``Speak Up'' card inserted in this issue, and we will contact you.