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July 24, 1995 02:00 AM

ELEANOR MARSH

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    CROFTON, Md.-June Eleanor Marsh, wife of the late W.W. ``Bill'' Marsh Sr., former executive vice president of the National Tire Dealers & Retreaders Association, died July 11 of an apparent heart attack. She was 86. Her death occurred the same day as the burial of her daughter, Mrs. Julia Marsh Gundersdorff, 57, who had died three days earlier in a Baltimore hospital following an illness.

    Mrs. Marsh was well known to the association's dealer members and often recalled that she had attended more NTDRA conventions than her late husband, due to his absence for military service during World War II.

    For two consecutive summers after Mr. Marsh sold his Hamilton, Ohio, tire dealership in 1949 and took over the NTDRA's administrative helm, Mrs. Marsh accompanied her husband as he toured the country recruiting dealers in an attempt to replenish the association's membership.

    Mr. Marsh, who served in the association's top administrative post from 1949 until his retirement in 1977, died of leukemia in 1988.

    Mrs. Marsh is survived by a son, W.W. Marsh Jr., five grandchildren and three great-grandchildren.

    Gerard Rhine

    SAN FRANCISCO-Gerard Sylvan Rhine, former owner of the Mark Morris Tire Store chain, died March 29 of cancer in his home in San Francisco. He was 69.

    He bought Morris Tire from his step-father in 1965 and expanded it into 30 stores in northern California and Oregon.

    He sold the chain to the former Firestone Tire & Rubber Co., Feb. 1, 1984, and retired, said his wife, Sherlee.

    Bridgestone/Firestone Inc. continues to operate stores under the Mark Morris name.

    In 1972, Mr. Rhine served as president of the California Tire Dealers & Retreaders Association-North, now the Western States Tire & Automotive Service Association.

    Besides his wife, who ran the chain with him, he is survived by two sons and a daughter.

    Victor Leerhoff

    MINNEAPOLIS-Victor ``Vic'' Detmer Leerhoff, former executive director of the North Central Tire Dealers & Suppliers Association, died July 8 in North Memorial Hospital in Robbinsdale, Minn., from complications of a cardiac arrest.

    He suffered the heart attack at his Brooklyn Center, Minn., home July 2, one day after retiring as administrator in charge of the NCTDSA's correspondence and its newsletter, The Beadbreaker.

    Mr. Leerhoff served as the association's executive director from 1987-1994.

    He is credited with reviving the association by more than tripling its membership, which once had stood at 55. Current membership is about 150.

    Previously, he had worked 35 years as a salesman for Pioneer Wheel & Rim Co. in Minneapolis.

    Survivors include his wife, Gladys, a son and two daughters.

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