FINDLAY, Ohio (June 9, 2014) — Cooper Tire & Rubber Co.’s latest consumer promotions are designed to encourage drivers to kick start their summer travel season.
Now through July 15, consumers have the opportunity to get up to $70 back when purchasing select Cooper tires, including the new CS5 Touring tire, and enter Cooper’s “Real Life Road Trip” sweepstakes on Facebook for a chance to win a $100 gift card.
Consumers are eligible to receive up to a $70 Visa prepaid card by mail when purchasing a set of four qualifying Cooper tires through participating dealers in the U.S., District of Columbia and Puerto Rico.
The lineup of eligible products includes:
Adventurer A/T*; Response Touring*; Zeon RS3-A and RS3-S; CS3 and CS5 Touring; and Discoverer A/T3, ATP*, CTS, H/T, H/T Plus, HTP*, LSX and LSX Plus*. Some tires (those marked with an asterisk) are available at “select national retailers only,” Cooper said.
Consumers can obtain full terms, conditions and other details, and get an official mail-in form by visiting a local Cooper Tire dealer or the tire maker’s rebate website. A dealer locator is available on Cooper’s website.
Cooper’s “Road Trip” promotion asks consumers to visit its Facebook page and enter the sweepstakes by sharing their ideal summer road trip plans. Ten winners will be drawn randomly to win a $100 gift card to use during their next road trip.
With the subject of Chinese-sourced tire garnering so much attention, do consumers really care about where their tires come from? How many of your customers ask about the origin of tires they’re buying?
|11 to 20%||
|21 to 35%||
|36 to 60%||
|All of them||
|Total votes: 190|