Current Issue

TSE Brakes rebrands with new logo, website

Comments Email

CULLMAN, Ala. (June 5, 2014) — TSE Brakes Inc., a producer and supplier of brake actuators for the on-highway and specialty vehicle markets, has unveiled a new logo, website and supporting materials as part of an ongoing rebranding effort.    

TSE, a unit of Marmon Highway Technologies/Berkshire Hathaway Co., said it initiated this rebranding to communicate more effectively to its customer base that TSE is a “vibrant, growing global company with innovative, quality products” and is committed to “being the technology leader in the heavy-duty actuation industry.”

TSE Brakes is investing significant resources in R&D, the company said, as it strives to develop the next industry-leading actuation technology. TSE Brakes works to provide the highest quality products, delivering the industry's toughest corrosion resistance and longest brake life.

By offering a longer service and thus reducing downtime, TSE provides improved efficiency and lower operating costs for its fleet partners.

 

 

More Polls>

TB Reader Poll

Previous | Published August 31, 2015

With the subject of Chinese-sourced tire garnering so much attention, do consumers really care about where their tires come from? How many of your customers ask about the origin of tires they’re buying?

None
18%
(34 votes)
10%
26%
(49 votes)
11 to 20%
13%
(25 votes)
21 to 35%
14%
(27 votes)
36 to 60%
21%
(39 votes)
All of them
8%
(16 votes)
Total votes: 190