Crain News Service report
SOUTHFIELD, Mich. (May 28, 2014) — Federal-Mogul Holdings Corp. has renamed its vehicle components division Federal-Mogul Motorparts, effective immediately.
Federal-Mogul Motorparts is a provider of premium brands, including MOOG, Fel-Pro, Champion, Wagner, ANCO and Ferodo to the global aftermarket. It provides vehicle braking, chassis and wiper components to global original equipment manufacturers.
“For more than a century, we have remained focused on providing the highest quality components across each of the product categories and regions we serve,” said Daniel Ninivaggi, CEO of Federal-Mogul Motorparts, and co-CEO of Federal-Mogul Holdings.
“Vehicle manufacturers recognize this, as our friction products are found on seven of the top 10 vehicle models in Europe, and the best-selling vehicle in North America.”
The Southfield-based automotive parts supplier designs and engineers its products with the principle that vehicle safety and product performance matter most, Mr. Ninivaggi said.
“Notwithstanding recent trends in some aftermarket categories, our unrelenting focus going forward will be to support our premium products and clearly communicate their advantages to our channel partners, professional service technicians and consumers,” he said.
Federal-Mogul Motorparts manufactures vehicle braking, chassis, sealing and other service components, and also benefits from the engine expertise of the Federal-Mogul Powertrain division.
The new Federal-Mogul Motorparts name and logo will be rolled out globally effective immediately, leading into new marketing campaigns for its product brands.
This report appeared on the website of Rubber & Plastics News, an Akron-based sister publication of Tire Business.
Do your technicians use iPads, tablets or other electronic devices to check in customers and write up service orders?
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