RANCHO CUCAMONGA, Calif. (April 17, 2014) — Kumho Tire U.S.A. Inc. is planning to enhance the Premium FUEL Program for its associate dealers in the second quarter by doubling the payouts.
Kumho said its top passenger tire models—Ecsta PA31, Ecsta 4X, Ecsta LE Sport and LX Platinum, alongside popular LTR patterns the Road Venture APT, Road Venture MT, Road Venture AT and the ecoSolus KL21—will qualify for double the payouts. These same Kumho Tire patterns are also featured on the tire maker’s spring rebate promotion offering consumers up to $100 off a set of four tires through May 31.
By doubling the payouts, Kumho said Premium FUEL associate dealers are able to earn back up to $20 a tire. Kumho also is supplying all Premium FUEL dealers with general branding and rebate kits to help promote sales.
The theme behind this rebate promotion is the first of many to come surrounding Kumho’s recently announced NBA sponsorship, the company said.
Titan International and the United Steelworkers union have petitioned the U.S. International Trade Commission and U.S. Department of Commerce seeking relief from OTR tire imports from China, India and Sri Lanka. What’s your opinion?
|I wholeheartedly support their action – something needs to be done.||
|I think it’s a bad idea that could inevitably tie the hands of domestic tire makers.||
|I oppose any duties against tire importers—they only raise costs for distributors and make it harder to obtain inventory.||
|I’m kind of on the fence and not sure what’s right, but need more information before deciding.||
|I don’t really care whether or not relief is granted.||
|Total votes: 78|