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AAIA releases digital tool, equipment purchasing trends report

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BETHESDA, Md. (April 9, 2014) — The majority of tool and equipment purchasing decision-makers used the Internet primarily for seeking information, not for actually purchasing tools and equipment.

That’s one of the conclusions of the just-released Automotive Aftermarket Industry Association (AAIA) 2014 Digital Tool and Equipment Purchasing Trends study. The report provides insight into overall factors influencing tool purchasing decisions, online tool and equipment purchasing experiences, type of tools and equipment planned for future purchases and percent of tools and equipment purchased online, the AAIA said.

The two-part report “extensively explores the decision-makers’ utilization of the Internet as a tool and equipment purchasing medium,” according to the Bethesda-based trade association. The first part analyzes tools purchasing, with the second focusing on equipment purchasing. The results are based on a redesigned survey questionnaire created by the AAIA Tool and Equipment Committee.

The digital publication, powered by Nxtbook Media L.L.C., features added value with functional enhancements, the AAIA said. Users can, for instance:

• Download Excel-based files, charts, tables and graphs that can be copied and pasted for presentations;

• Turn pages with the click of a mouse;

• View pages in a variety of sizes and formats;

• Quickly locate information through a “word search” feature;

• Save material for future reference through a “bookmarks” feature; and

• Print the entire publication.

The new report is available for $175 for AAIA members and $350 for non-members. To order, visit the association’s website and click on “Market Intelligence,” or call AAIA market research at 301-654-6664.

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TB Reader Poll

Previous | Published January 28, 2016

Titan International and the United Steelworkers union have petitioned the U.S. International Trade Commission and U.S. Department of Commerce seeking relief from OTR tire imports from China, India and Sri Lanka. What’s your opinion?

I wholeheartedly support their action – something needs to be done.
46%
(36 votes)
I think it’s a bad idea that could inevitably tie the hands of domestic tire makers.
13%
(10 votes)
I oppose any duties against tire importers—they only raise costs for distributors and make it harder to obtain inventory.
24%
(19 votes)
I’m kind of on the fence and not sure what’s right, but need more information before deciding.
14%
(11 votes)
I don’t really care whether or not relief is granted.
3%
(2 votes)
Total votes: 78