NORWELL, Mass. (March 25, 2014) — Sullivan Tire & Auto Service celebrated St. Patrick’s Day by treating customers to a free oil change.
Most customers were tipped off about the surprise through a postcard in the mail, while others were surprised with the offer when they came in to a store, according to the dealership, which has 66 locations throughout New England.
“There's a fair amount of Irish in the Sullivan Tire family, so what better way to celebrate the holiday than by thanking our loyal customers,” said Paul Sullivan, vice president of Sullivan Tire.
With the subject of Chinese-sourced tire garnering so much attention, do consumers really care about where their tires come from? How many of your customers ask about the origin of tires they’re buying?
|11 to 20%||
|21 to 35%||
|36 to 60%||
|All of them||
|Total votes: 190|