TIA, Moving Targets plan online reviews webinar

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BOWIE, Md. (March 18, 2014) — “Online Reviews: Damage Control for Tire Dealers” is the title of the April 2 webinar to be co-sponsored by the Tire Industry Association (TIA) and digital marketing experts Moving Targets.

The social media team at Moving Targets will lead the webinar, which is scheduled for 2 p.m. EST. The webinar is designed to show participants how to benefit from online reviews, according to TIA.

Among other things, the Moving Targets team will show participants:

• How to set up pages on Yelp, Google+ Local and Citysearch;

• How to manage a business’ listings;

• How to reply to positive and negative reviews; and

• How to minimize the impact of negative reviews.

To register online for the webinar, go to TIA’s website.

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TB Reader Poll

Previous | Published May 22, 2015

When is the last time you attended one of the national tire industry trade shows, such as SEMA, ITEC or the North American Tire & Retread Expo?

I try and take in at least one show a year.
30%
I usually attend one every few years.
14%
There are so many tire maker and distributor meetings each year, I don’t see a need to attend one of the national shows.
12%
I don’t find value in these shows and haven’t been to one in years.
19%
I’d like to but I am too busy
25%