RICHMOND, Va., (Jan. 9, 2014) — Colonial Tire Distributors Inc. has converted its retreading plant in Richmond to Goodyear's Authorized Retread system.
Richmond-based Colonial Tire Distributors, a subsidiary of Colonial Truck Co., sells new Goodyear, Dunlop and Kelly commercial truck tires and Goodyear retreads at three locations in Virginia: Richmond, Ashland and Tidewater. It also carries BF Goodrich-, Cooper-, Michelin-, Ohtsu- and Sailun-brand tires.
"Most of our customers are small-to-mid-size trucking companies, and we do some large fleet work, as well," said Bob Barkley, president, Colonial Tire. "Regardless of their size, fleets want premium products and services that help them lower their overall operating costs."
Colonial is converting its 34-year-old, 30,000-sq.-ft. retreading plant in Richmond to the Goodyear system. The company declined to comment on its previous retread system supplier or on the plant's capacity, but did say production is precure-based.
Mr. Barkley said rising demand for retreads over the last few years prompted him to join the Goodyear Authorized Retread network.
"Goodyear has been wonderful to work with," he noted. "The company's products and services are top-notch, and the technical and sales support that it provides enables us to serve our customers more effectively."
The company also offers 24/7 emergency roadside assistance through the Goodyear-FleetHQ business solutions program.
"We strive to be a full-service provider to the trucking industry," Mr. Barkley said. "Our connection to Goodyear gives us an important advantage over our competitors."
The dealership was founded in 1966.
What is the most pressing issue facing your dealership in 2017?
|Finding skilled, qualified workers||
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|Competition from online tire sales||
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